The Entrepreneur Community Network’s…
Micro-Business Basic Sales Manual
This page is the “starter” outline for our all-new manual (that’s absolutely critical to succeed in business!) from The Entrepreneur Community Network™ managers, editors, staff and industry experts, by and for Micro-Entrepreneur’s, Small Business Owners, and Self-Employed Salespeople. (Yes, that includes MLM/NWM folks too… but only IF they want to sell better – and more – than their company teaches them to.)
This manual is specifically designed for people new to selling, those that wish to sharpen (and/or correct) their sales skills, and anyone else involved in sales of any kind that wants to dramatically increase their complete sales operation performance!
Our new manual is not your “usual” treatise on “old-fashioned” conventional sales techniques and other “non-workable” ideas and “dreams.”
It is however, designed help the sales person know their market, learn how to get their message out there, better understand the sales and marketing process, and most importantly, help solve customer problems by offering faster, better, cheaper, more effective solutions than their nearest competitor… at any stage of their sales career.
Period.
The Chapters:
- Front Matter and Introduction
- Introduction to sales
- Myths and Misconceptions
- Fear and How To Deal with it
- Sales Attitudes and WHY they are Important
- Sales Styles – Hunting Vs Farming
- Push n’ Pull Marketing and Sales
- Sales Success Factors
- Motivation and YOUR Big Reason WHY
- Psychology of Sales
- What Salesmanship is, and What it Isn’t
- The Sales Process, Step-by-Step
- Marketing Basics
- How To Market Your Products and Services
- Up-sells, Down-sells, the Back-end and Customer Relations
- Customer Service, Retention and Relationships
- Copywriting and Communications
- Hiring (and Training) Sales Staff to Increase Profitability
- Tips, Hints, Do’s and Don’t's
- Sales Performance Turn-Around Techniques
- Lead Generation ‘Without’ Cold Calling
- Lead Conversion and Closing
- How To Create Flyers, Brochures and Other Sales Literature
- Starting Your Own Sales Agency Business
- Final Thoughts, Conclusions and Suggestions
- What to do Next!
- Index, Attachments, Forms and Sample Correspondence
NOTES:
This manual will become available as an e-course in the not-too-distant future!
Like all things on The ECN – this manual is open to suggestions, questions, feedback and your valuable comments. If there’s something we missed (or got wrong!) – or you have some ideas about how to improve it – please let us know! It is YOUR manual, and we want it to be everything YOU want it to be (within reason, of course).
If you would like to order a digital copy of this manual before we formally publish and release it to the public, you may do that by contacting Old Nikko via email for full details.
We expect the retail cost (digital) will be $179.95. The pre-publication price will save you $100 – and will be priced at $79.95. And… the e-course – based on this manual, with added training materials – will be in the range of $995.00 and up, depending on how much added efforts and materials go into the course.
And our “Guarantee” to you is…
If this manual does not meet your needs, you may return it anytime within 59-½ days for a full and complete refund. Also, as an owner of our manual, you will also have the right to a free upgrade to the current edition for as long as the manual is offered to the public.
Again…. PERIOD!





